Thursday, March 14, 2013

Otis by Loren Long is Official Book for Jumpstart’s 2013 Read for the Record

It’s official: The book for Jumpstart’s 2013 Read for the Record campaign is Otis!

Published by Penguin and written by New York Times bestselling author Loren Long, Otis is the timeless story of a friendship between a lovable tractor and a calf that live on a farm. Otis is replaced by a new tractor and learns the meaning of perseverance and true friendship when the calf needs his help.

On October 3, 2013 millions of children and adults will come together to read Otis as part of Jumpstart and the Pearson Foundation’s Read for the Record campaign. Now in its eighth year, the Read for the Record campaign helps raise awareness about the importance for early childhood literacy by encouraging record breakers to spread the word that reading with a child before he or she enters kindergarten can improve his or her overall success in school.

Last year, more than 2.3 million people participated in the record-breaking campaign. As in years past, Otis will be available to read for free on the Pearson Foundation’s We Give Books (www.wegivebooks.org).

Since the campaign’s inception in 2006, more than nine million people have joined local Read for the Record reading celebrations and over $8 million has been raised to support Jumpstart’s year-round work in preschools in low-income neighborhoods. And in conjunction with the annual campaign, the Pearson Foundation has donated 1.2 million books to local schools, libraries, and community organizations.

To learn more about participating in Read for the Record, visit www.jstart.org.

For more information about Otis, visit www.lorenlong.com/otis/otis.html.

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