Tuesday, September 13, 2011

Pearson Foundation Announces GO GREEN! Challenge

Today we launched the New Jersey GO GREEN! Challenge, a video public service announcement (PSA) competition for students designed to raise awareness among young people, educators, and policymakers about the importance of clean, renewable energy sources. 

The New Jersey GO Green! Challenge is open to all Garden State residents between the ages of 13 and 18. To enter, students must produce a 30-60 second video PSA that explains the need for renewable, carbon-free energy that comes from natural resources such as sunlight, wind, rain, tides and geothermal heat.

The Grand Prize winner will receive will receive an Apple iPad and an invitation to join New Jersey public officials and Pearson executives at the ribbon-cutting ceremony for the solar panels at Pearson’s Cranbury facility, one of the largest installations of its kind in the U.S. Two runner-ups will also be chosen. The best PSA entries will be featured online at www.pearsonfoundation.org.

“More than ever, young people are using media and technology to make their voices heard,” said Pearson Foundation President and CEO Mark Nieker. “The New Jersey GO GREEN! Challenge is a great way to engage students around the challenges and opportunities of clean energy. We look forward to seeing what the Garden State’s young people produce.”

The deadline to enter the NJ GO GREEN! Challenge is October 28, 2011. To view sample PSAs, visit http://www.njgreenchallenge.org/psas/. For rules and more information about the GO GREEN! Challenge, visit www.njgreenchallenge.org.

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